Hyoyon Paik is a creative technologist and visionary immersive designer working at the intersection of real-time 3D, generative AI, and interactive storytelling. She has led groundbreaking productions—including digital fashion cinematics, NFT showcases, CGI music videos, and immersive VR fashion shows—pushing the boundaries of storytelling through real-time engines.
Hyoyon served as Director of METAGALA 22 and Crypto Fashion Week 2022, and as Art and Technical Director of Meta Gala 2021—all pioneering productions in digital fashion. She is recognized for her deep technical expertise in real-time rendering and a refined visual aesthetic, both essential to delivering high-impact digital fashion experiences.
Hyoyon collaborates with global clients to create visually captivating work. She directed the official CGI music video for “Looking Backward” by Melody's Echo Chamber, featuring a digital avatar of the artist, and designed immersive 360° visualizers for the project. She also created the visuals for Chlöe’s debut performance of “Have Mercy” at the MTV Video Music Awards.
With the soul of an artist and the curiosity of a technologist, Hyoyon brings a unique design perspective to emerging technologies—bridging creative vision and technical innovation to shape the future of digital expression.
Based in Portland, Oregon, she currently works at Nike World Headquarters as part of the Immersive Design team, where she develops real-time immersive product experiences that redefine creativity and help shape the future of sport.

Contact: yon@hypaik.com 

Areas of Expertise
Real-Time 3D Art Direction
Generative AI Art
Digital Fashion & Avatars
Immersive Storytelling
(VR/AR, 360° video, interactive installations, digital showrooms)
Creative Technology & Prototyping
Creative Direction & Technical Leadership
Visual Aesthetics & System Design