Crypto Fashion Week™, the leading destination for digital fashion and NFTs, opens on March 18, 2022 with a special 3D experience set above and below water. Including the release of exclusive augmented reality NFTs in partnership with DRESSX, and with the collaboration of Institute of Digital Fashion, DMAT, Vogue Japan and many more. Crypto Fashion Week™ is organized and produced by Universe Contemporary, the premier cryptomedia company elevating culture in the metaverse.
Press
https://www.glossy.co/fashion/in-the-battle-between-metaverse-fashion-weeks-its-luxury-brands-vs-digital-designers/
https://www.tatler.com/article/lady-meta-my-stratospheric-rise-through-the-metaverse
https://www.glossy.co/fashion/in-the-battle-between-metaverse-fashion-weeks-its-luxury-brands-vs-digital-designers/
https://www.tatler.com/article/lady-meta-my-stratospheric-rise-through-the-metaverse
My role: Director
- Pipeline Development: Developed the production pipeline for Unreal Engine digital fashion shows.
- Environment Design: Supervise the arrangement and deployment of assets throughout the scene.
- Collaboration Guidelines: Author and establish submission protocols for avatars and garments by collaborators.
- Integration and Development: Oversee the integration of avatars and garments, develop shaders, enhance visuals, and set up camera sequences.
- Animation and Simulations: Execute 3D animation and garment simulation tasks.
- Rendering and Editing: Produce both moving and still visuals, and manage film editing processes.
- Direction: Handle the film's direction including managing the production timeline, editing, and color correction, and collaborating with music artists.
- Pipeline Development: Developed the production pipeline for Unreal Engine digital fashion shows.
- Environment Design: Supervise the arrangement and deployment of assets throughout the scene.
- Collaboration Guidelines: Author and establish submission protocols for avatars and garments by collaborators.
- Integration and Development: Oversee the integration of avatars and garments, develop shaders, enhance visuals, and set up camera sequences.
- Animation and Simulations: Execute 3D animation and garment simulation tasks.
- Rendering and Editing: Produce both moving and still visuals, and manage film editing processes.
- Direction: Handle the film's direction including managing the production timeline, editing, and color correction, and collaborating with music artists.
Above water - Cinematic fashion experience / Underwater - NFT sales, gamified experience
The 3D environment consists of the above-water world where the main fashion show happens and the underwater world where the NFT marketplace. The above water set consists of a curved runway formed around the rocky islands and platforms with the shape of coral reefs which are assigned to each model to stand and pose.
The 3D environment consists of the above-water world where the main fashion show happens and the underwater world where the NFT marketplace. The above water set consists of a curved runway formed around the rocky islands and platforms with the shape of coral reefs which are assigned to each model to stand and pose.
These environments were used on the virtual interview series using Unreal Engine Metahuman produced by Project Ave.
Damara Ingles
Rami Kadi
Lady Phe0nix wearing Rami Kadi
Rebecca Minkoff
Rebecca Minkoff
Real wearing INJURY x REAL PARENT
Real wearing INJURY x REAL PARENT
Lady M wearing Marea collection by Larissa Castellano Pucci
Lady M wearing Marea collection by Larissa Castellano Pucci
Yimeng Yu
Yimeng Yu
Shayli Harrison X MUTANI
Shayli Harrison X MUTANI
Yon wearing Gwen Kim
Yon wearing Gwen Kim
Behind The Scenes
